Facebook Messenger set to get added annoying acknowledgment to “streak” feature

Similar to Snapstreaks, the affection looks like it will incentivize absurd messaging.

Snapchat is the messaging belvedere that every added messaging belvedere is attractive to for ideas. This, admitting recent reports of $443 actor in losses and slowing user abject advance (yes I apperceive it’s still reasonably popular). While Snap eyes a redesign for its adaptable app, Facebook looks like it’s nabbing addition one of Snapchat’s accepted features.

As acicular out by The Verge, Facebook Messenger users accept taken to Cheep to advertise that they are now seeing Snapchat-like “Streaks” affection aback application the service. This appears to be in the testing stages appropriate now, it’s alone accessible to some users, but the functionality is basically the aforementioned as Snapchat’s Snapstreak implementation.

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When Facebook Messenger users bulletin the aforementioned acquaintance for two canicule in a row, a lightning bolt emoji will arise to appearance that they’re on a streak. Users charge again abide to bulletin on a circadian base to advance the band or accident accident it.

While the affection may accomplish faculty to companies absolutely from business angle — i.e. befitting users advancing aback to their app anniversary day — streaks can annul some users because they incentivize messaging for messaging’s sake. It doesn’t amount the ambience or capacity of the conversation, you’re “rewarded” alone for demography part. And alike admitting the accolade of an emoji abutting to your chat ability assume alveolate (because it is), I’ve apprehend letters of users activity obligated to advance it; it can account accidental stress. 

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